{"product_id":"rolex-datejust-31mm-chocolate-10-diamonds-steel-everose-jubilee-278271-sc0526","title":"Rolex Datejust 31mm Chocolate 10 Diamonds Steel Everose Jubilee 278271","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eOverview \u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eRolesor — the combination of Oystersteel and gold in a single case — has been part of the Datejust since 1945. The \u003cstrong\u003e278271\u003c\/strong\u003e is the current Everose Rolesor expression in the 31mm format: 18k Everose gold at the fluted bezel and Jubilee center links, Oystersteel at the case body and outer bracelet links. The chocolate dial with diamond indices is the configuration that makes the most of this material combination — the warm brown of the dial reads as part of the same palette as the Everose gold rather than a contrast to it.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eThe case is 31mm with the Everose gold fluted bezel sitting at the transition between the gold and steel. The dial is chocolate sunray — a warm brown that moves between a lighter bronze tone and a deeper reading depending on angle and light — with ten brilliant-cut diamonds set in 18k gold apertures as hour markers and a date window at 3 with Cyclops lens. On the Jubilee bracelet, the polished Everose center links against the brushed Oystersteel outer links carry the warm-and-cool contrast of the dial through to the wrist.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eThe Calibre 2236 is Rolex's self-winding movement developed specifically for the 31mm format. Its Syloxi silicon hairspring addresses the precision challenges that smaller calibres face relative to their larger counterparts — silicon is more stable against temperature variation and shock than a conventional alloy hairspring at this scale. 55-hour power reserve, Superlative Chronometer certified to ±2 seconds per day.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eThe Datejust 31 in Everose Rolesor with diamond dial positions above the all-steel configuration at both retail and secondary — the premium is material cost, not collector speculation. Within the Rolesor range, the chocolate dial with diamond indices holds the most consistent secondary demand; the Everose palette and the brown dial have not cycled through the fashion trends that affect other colour configurations in this category. We believe buyers acquiring brand new at this level are paying a fair entry: the Datejust 31 does not carry a hype premium, and secondary examples of this configuration typically trade at comparable levels to retail. Brand new, complete with box and papers dated May 2026, at RM85,500.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eSpecifications\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.2727%;\"\u003e \u003cstrong\u003eBrand :\u003c\/strong\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 70.1299%;\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\n\u003c\/div\u003e\n\u003cem\u003e Rolex\u003c\/em\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.2727%;\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\n\u003c\/div\u003e\n\u003cstrong\u003e Model Name\u003c\/strong\u003e\u003cspan\u003e :\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 70.1299%;\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\n\u003c\/div\u003e\n \u003cem\u003eDatejust 31mm\u003c\/em\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.2727%;\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\n\u003c\/div\u003e\n\u003cstrong\u003e Reference\u003cspan\u003e :\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 70.1299%;\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\n\u003c\/div\u003e\n  2\u003cem\u003e78271\u003c\/em\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.2727%;\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\n\u003c\/div\u003e\n\u003cstrong\u003e Material\u003c\/strong\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 70.1299%;\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\n\u003c\/div\u003e\n\u003cem\u003e Steel \u0026amp; Everose Gold\u003c\/em\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.2727%;\"\u003e\n\u003cstrong style=\"font-weight: bold;\"\u003e \u003c\/strong\u003e\u003cstrong\u003eMovement\u003cspan\u003e :\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 70.1299%;\"\u003e \u003cem\u003eRolex Calibre 2236, 55 hours Power Reserve\u003c\/em\u003e\u003cem\u003e\u003c\/em\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.2727%;\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\n\u003c\/div\u003e\n\u003cstrong style=\"font-weight: bold;\"\u003e\u003cstrong\u003e Case Diameter\u003c\/strong\u003e\u003cspan\u003e :\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 70.1299%;\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\n\u003c\/div\u003e\n\u003cem\u003e 31mm \u003c\/em\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.2727%;\"\u003e\u003cstrong style=\"font-weight: bold;\"\u003e\u003cstrong\u003eBracelet \/ Strap\u003cspan\u003e :\u003c\/span\u003e\u003c\/strong\u003e\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 70.1299%;\"\u003e\n\u003cp\u003e \u003cem\u003eSteel \u0026amp; Everose Gold\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.2727%;\"\u003e\u003cstrong style=\"font-weight: bold;\"\u003e\u003cstrong style=\"font-weight: bold;\"\u003e\u003cstrong\u003e \u003c\/strong\u003eFeatures :\u003c\/strong\u003e\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 70.1299%;\"\u003e \u003cem\u003e100m depth rating\u003c\/em\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cem\u003eCondition\u003c\/em\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cem\u003eBrand new, Unworn Condition, Complete Original Set with Box and Papers dated May 2026.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eWarranty\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e5 year original manufacturer warranty.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eFurther Insight from Our Specialist Team\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eRead our Full Review here :\u003cspan\u003e \u003ca href=\"https:\/\/swisswatch.com.my\/blogs\/news\/rolex-oyster-perpetual-vs-datejust-the-foundation-vs-the-icon\"\u003e\u003cstrong\u003eRolex Oyster Perpetual vs Datejust : The Foundation vs The Icon\u003c\/strong\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eWatch our Video Review Here :\u003cbr\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cdiv style=\"position: relative; width: 100%; padding-top: 56.25%; border-radius: 0.75rem; overflow: hidden; box-shadow: 0 4px 6px rgba(0, 0, 0, 0.1);\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/j-BepU6MVNM?si=frAue53puktI55IX\" title=\"YouTube video player\" loading=\"lazy\" style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":45020503277683,"sku":null,"price":85000.0,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0162\/6927\/9296\/files\/278271G_Choco.png?v=1737530170","url":"https:\/\/swisswatch.com.my\/products\/rolex-datejust-31mm-chocolate-10-diamonds-steel-everose-jubilee-278271-sc0526","provider":"Swiss Connection Watches ","version":"1.0","type":"link"}